Job Overview
Job Title: Associate Social Media Content Creator
Job Type: Full Time, Remote
Qualification: Others (see requirements below)
Experience: 1 – 2 years
Location: Nigeria (Remote)
Job Field: Content, Editorial and Journalism
About Carry1st
Carry1st is the leading publisher of social games and interactive content in Africa, operating at the intersection of video games, publishing, and fintech. The company works with studios across the globe – from Addis Ababa to Sofia to New York City – to level up their games and scale them in dynamic, frontier markets. In addition to its full-stack publishing service, Carry1st has built a proprietary payments and ecommerce experience that allows customers to pay for digital content, even when they don’t have a credit card. This innovative approach has made Carry1st a trusted partner for top global companies including Activision, Electronic Arts, Riot Games, and NetEase.
Backed by leading investors such as Andreessen Horowitz (a16z), Bitkraft Ventures, Google, Konvoy, Sony Innovation Fund, and Riot Games, Carry1st has raised over $57 million to fuel its mission of becoming the dominant commerce platform for Africa and the Middle East. The company is fully remote with a diverse, international team spanning more than 15 countries, and is committed to fostering a culture of innovation, collaboration, and inclusivity.
About the Job
Carry1st is seeking a talented and creative Content Creator to join its growth team. In this role, you will be the engine behind the company’s social media presence, producing engaging video content that connects with African gamers and drives growth across all channels. This is a hands-on, output-driven role where most of your time will be spent in the edit, turning raw footage and concepts into scroll-stopping content that resonates with the vibrant African gaming community.
This is an excellent opportunity for a passionate content creator who wants to work at the forefront of Africa’s booming gaming industry, which reached $1.8 billion in revenue in 2024. You will have the chance to shape the social media strategy of a fast-growing, VC-backed startup while working remotely from anywhere in Nigeria.
Key Responsibilities
- Create engaging, trend-driven short-form video content to grow Carry1st’s social media following and engagement across TikTok, Instagram Reels, YouTube Shorts, and X.
- Work closely with the growth team to produce organic and paid video content tied to in-game live ops, seasonal events, and regional campaigns.
- Own the content calendar, handling both planning and execution to maintain a consistent, high-quality posting schedule across all platforms.
- Post static and video content across Carry1st’s social channels and report on key metrics to track performance and sharpen the content strategy over time.
- Localise global gaming trends for African audiences, ensuring content feels native to each platform and culturally relevant.
Requirements and Qualifications
- 1–2+ years of experience creating social media content, with a portfolio of short-form video work and the ability to share examples or links to content you have created.
- Proficiency with Premiere Pro, After Effects, or CapCut, along with comfort using basic static design tools such as Canva, Photoshop, or Illustrator.
- A genuine passion for the gaming industry, especially mobile games and African gaming culture.
- Deep understanding of TikTok, Instagram Reels, YouTube Shorts, and X content trends, including how to make content feel native to each platform and localise global gaming trends for African audiences.
- A data-informed approach to content, with the ability to evaluate performance, report on results, and improve future output.
- Ability to manage multiple projects and deadlines independently.
- Experience with ad optimization is a bonus.
What to Expect Working at Carry1st
Carry1st is a fast-paced and dynamic place to work. As a fully remote company, you will have the opportunity to work from anywhere in the world within a +/-4 hour time difference from South Africa, as long as you are available during core work hours. The company offers a range of attractive benefits including:
- Equity in the company, enabling you to benefit from the value you create.
- Remote working allowance to optimise your work-from-home experience.
- Top-notch equipment to work effectively.
- Learning and development opportunities, including courses, conferences, and training events.
- Social events to relax and connect with teammates globally.
- Paid leave on your birthday.
How to Apply
If you are a creative and passionate content creator looking to make an impact in the gaming industry, we encourage you to apply for this exciting opportunity. Interested and qualified candidates should apply through the official application portal.
Application Link: Apply on Workable
Important: Ensure you have a portfolio of your short-form video work ready to share, as this is a key requirement for the role. Only shortlisted candidates will be contacted for interviews.
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Why This Role Matters
This role sits at the heart of Carry1st’s mission to connect African gamers with world-class content. By creating compelling social media content, you will help grow a community of millions of monthly active users across Africa and the Middle East. The gaming industry in Africa is experiencing unprecedented growth, with millions of new gamers joining the ecosystem each year. This is your chance to be part of that exciting journey while building a career with one of Africa’s most innovative technology companies.
Check how your CV aligns with this job – review the qualifications and requirements carefully to ensure you meet the criteria before applying. Good luck!
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